Hi, I am Ashish, a
Strategist
Innovator
Maker
Persistent
Leader
Entrepreneur
International Awards
― My background
Product innovator driving business success through consumer product development, NPD, NPI, IoT and Digital Innovation (Smart Appliances/IOT/AI/ML). Skilled in blending creativity and analytics for strategic problem-solving. Experienced leader in business planning, launch, and scaling, focusing on consumer/research focused product lifecycle management.
― NOTABLE Skills
Strategy: Business / Technology / Global / Local
Research: Design / Ethnography / Market
Interviewing / Storyboarding / Design Thinking
POC: Quick Prototyping / Trials / Pilots / MVP
Planning: Product / Portfolio / Business / NPI
Marketing: Digital / Target / Segmentation
Management: Project / Product / Business
Development: Product / Service / Vendor
Leadership: Visionary / Transformational / Adaptive
― Past Work experience
Business Lead : IoT & Smart products
FirstCry.com / Oct 2019 - Sep 2023
Leading business from inception to leadership across two countries. Developing business strategy and technology roadmap for next-gen smart parenting products in India and GCC markets.
o PlayBees: An engaging learning companion for kids, featuring a smart speaker with built-in processing and memory for over 500 curated educational contents.
o BabyHug AI Pro Monitor: An on-device EdgeAI-powered smart baby monitor offering a secure, safe, and intelligent solution for parents. Utilizes on-device AI technology on a smart cam to detect baby's sleep, cries, and overall well-being.
o Intelligent Infant Feed Maker: A configuration of interconnected devices activated by SmartCAM, featuring an IoT-enabled infant feed maker.
Founder and President
mPossible Consulting Private Limited / March 2013 - Aug 2019
Founder and Director of a profitable venture specializing in cutting-edge consumer durable products, smart logistics, advanced telematics, and smart agriculture. Executed consulting projects for multiple MNCs. Led mPossible in successfully designing, developing, and implementing technologies to tackle grassroots social issues including social security, safety, human trafficking, resettlement of street children, poverty, and hunger under the brands SocioApps, SecureMe, and Sensewave.
o Emergency Rescue and Response System: Developed World's first affordable ($10) Safety Device and a complete system to address the issue of societal security and safety. The patent (2814/DEL/2013 filed) for the system including the device has been filed in September 2013
o Chakshu “Help My Way Back”: Designed and Developed the unique social application to eradicate the menace of human-trafficking. Crowdsourcing photos to create database of street-children, photo-search for lost and found people (especially children). This concept earlier got special mention in TEDx Mumbai, 2012
o SecureMe: Designed and developed an award-winning application for social safety and security, recognized as an international finalist in the Core77 'App to the Future' competition.
o SenseWave: Designed and developed an Internal Positioning System (IPS) using patented ERRS & Beacons technology.
Manager [Strategic Product Development]
Eureka Forbes Limited / Nov 2010 - Mar 2013
Responsible for strategic design planning of new and existing products, developing product roadmaps that led to strategic partnerships and licensing agreements with global partners.
o “Geneus” – As Project Leader, spearheaded the design, development, and launch of Geneus, Eureka Forbes' flagship model, achieving the shortest development time in company history. Managed the entire project lifecycle to deliver a user-friendly water purifier design with sporty aesthetics, meeting millennials' aspirations. Ensured the product's first-time perfection, defect-free quality, and customer-friendly service.
o Worlds first Pay per use Water purifier & dispenser: IoT-enabled institutional water dispensing machine featuring an inbuilt GPRS unit for real-time monitoring and control of water purifier usage based on available credit.
o Dream Team Winner 2012-13: Achieved maximum sales growth in a highly competitive market in Hyderabad compared to similar markets across India. Implemented various cost-effective marketing initiatives to drive sales.
Entrepreneurial: (7Y)
Corporate: (8Y)
Intrapreneurial: (4Y)
SecureMe™ Awarded into top 50 innovations by India innovates program from Government of India, FICCI, Department of Science and Technology, LOCKHEED MARTIN, Stanford University and Ic2 University
Deputy Manager [Product Planning]
Videocon Limited / Jul 2009 - Nov 2010
Led the home appliance portfolio for the India market, overseeing the successful management of the Kenstar brand across a range of 20 different products. Strategically replaced low-profitability items with innovative star performers to enhance brand profitability.
o Kenstar: Proposed 9 unique selling propositions (USPs) through usability studies, driving innovative product changes. Successfully spearheaded re-branding efforts, introducing new looks and features, resulting in a 20% increase in revenue.
o Cost Innovation: Crafted a new technology roadmap for home appliances, driving revenue generation of margin over 1 million through cost innovations in the redesign of refrigerators, air conditioners, and food processors.
Assistant Manager [R&D and New Product Development]
Aquamall [Eureka Forbes Limited] / Jun 2008 - Jul 2009
Responsible for strategic product planning, design, and management of global product business spanning water purification, air purification, and vacuum cleaner.
o Aquaguard INFINITI” Online Electric UV Purifier: Successfully designed and developed new technology for the 'Infiniti' model, leading to the development of two additional variants and boosting market shares by 15%.
Notable Clients
― Education
Indian Institute of Technology, Madras
Advanced Certification in Software Engineering for Cloud, Blockchain & loT / February 2022 - May 2023
Grade: 96.74%
Software Design and Relational Databases
NoSQL and Distributed System Concepts
IoT Devices and Networking
IoT Cloud Processing and Analytics
Cloud Managed Services and Docker Containers
Cloud DevOps - Infrastructure as Code
Blockchain Development and Smart ContractsSoftware Design and Relational Databases NoSQL and Distributed System Concepts IoT Devices and Networking IoT Cloud Processing and Analytics Cloud Managed Services and Docker Containers Cloud DevOps - Infrastructure as Code Blockchain Development and Smart Contracts
Skills: Software Design · Software Architectural Design · Smart Contracts · Ethereum · Project Management · Data Analysis · Industrial Internet of Things (IIoT) · IOT in Supply chain · Blockchain · AWS IoT · Cloud processing · Cloud Analytics · IOT · Cloud Computing · Cloud DevOps · Internet of Things (IoT) · Docker Products · Docker · Databases · Relational Databases
National Institute of Technology, Surat
Bachelor of Engineering, Mechanical / 2000 - 2004
Founder of Drishti Society
National Head for Institute of Engineer (I) India, Surat chapter.
Convenor of Robotricks 2004
First Prize at IITB
Third Prize at IITK
"When faced with challenges, I remind myself: 'I've overcome hurdles before, and I can do it again."
- Ashish Sharma
CDR RAJESHWAR SM, RTD
Ashish Sharma is a hard working, result oriented professional with clear focus on the result to be achieved. A sharp witted, intelligent member of the team, who is always willing to move that extra mile in ensuring job success. I wish him all the best in all his endeavours.
Ashish is well versed with technical and people management skills. We worked together in LG and the way he has put forward his innovative approach in solving complex research problems were commendable.He's known for his innovative development solutions. He has met with all phases in life but he has come out with flying colors in all situations. He has a great attitude towards life and I wish him success in all his future endeavors.